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customer relationship management
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customer relationship management

Computer systems covering the consolidation of sales force, call centre, field service, help desk, and marketing automation applications. CRM systems allow companies to undertake customer behaviour analysis and to coordinate all customer communications.



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? Mentioned in ? References in periodicals archive
 
Pivotal and Microsoft's joint offering includes the Pivotal CRM software suite with applications for marketing, sales, service, contact centers, PRM and interactive selling.
com), a leading provider of complete on-demand Customer Relationship Management (CRM) solutions for growing small businesses, today announced that Richard Bohn, widely noted CRM software reviewer and publisher of SellMoreNow.
Worldwide CRM software revenue is expected to decline 8 percent in 2001, down from 89 percent growth in 2000, according to Dataquest Inc.
 
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