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cold calling

   Also found in: Dictionary/thesaurus, Financial, Wikipedia 0.06 sec.

cold calling

Approaching consumers aiming to sell them goods or services when they have not given their permission to be approached, and may even be unfamiliar with the product or service. Cold calling may be carried out using door-to-door salespeople, by direct mail, or, more commonly, by telephone canvassing.



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? Mentioned in ? References in periodicals archive
 
As evidenced by the more than 125 million phone numbers listed on the National Do Not Call Registry, cold calling is detested by many, and embraced by few, as a solicitation tool.
95) offers sales personnel a tutorial which blends experience and examples with a different approach to cold calling.
95) offers sales personnel a tutorial which blends experience and examples with a different approach to cold calling.
 
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