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cost per mille
(redirected from Cost per thousand)

    Also found in: Acronyms, Wikipedia 0.06 sec.

cost per mille

Standard method of charging for banner advertising on the Internet. CPM stands for cost per mille, or cost per thousand. In the CPM model the advertiser pays an amount, perhaps $50, for 1,000 page impressions of the banner advertisement. This works out as 5 cents per view. The CPM model favours the owner of the Web site hosting the advertisement because they receive revenue from the advertiser regardless of the success of the campaign.



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Exposure on these sites sells at the low end of the spectrum, with a cost per thousand impressions in the $6 to $12 range.
Their space: Gorilla Nation Media has become an industry leader for ... by Russell, Joel / Los Angeles Business Journal
Those five were: 1) geography covered; 2) editorial content; 3) cost per thousand readers; 4) percentage of class 1 and 1A farmers reached (a measurement of quality); and 5) specific crop or livestock coverage.
Beyond reach and frequency by Aeschliman, David C. / Agri Marketing
seed cost per thousand / grain price) - B/(2 x C) x 1,000
Plant the right population: maximize corn yields by planting a ... by Burchett, Andrew / Farm Journal
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