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Dwiggins, William Addison

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Dwiggins, William Addison (1880–1956)

US book designer. He designed some of the finest books of his time, especially for Alfred Knopf. His analysis of typefaces in Layout in Advertising (1928) was a classic. He designed many distinctive typefaces for the Mergenthaler Linotype Company.

He was born in Martinsville, Ohio. An associate of Frederic Goudy, he bought his own press in 1910 and produced a seriocomic magazine, The Fabulist. He also co-authored an influential pamphlet decrying US books as poorly made.



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