Gallup, George Horace (1901–1984)
US journalist and statistician, who founded in 1935 the American Institute of Public Opinion and devised the Gallup Poll, in which public opinion is sampled by questioning a number of representative individuals (see opinion poll).
| Gallup was born at Jefferson, Iowa, and educated at the State University of Iowa. He became director of the British Institute of Public Opinion 1936. |
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