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Internet search engine that ranks Web pages according to the number of links they have from other pages. It also uses sophisticated text-matching techniques to determine the importance and relevance of a site to a search. As well as searching over 4 billion Web pages for text or images, Google can also search for stories posted to news sites as well as postings to Usenet newsgroups. Google was created in 1998 by Larry Page (1973– ) and Sergei Brin (1973– ), doctoral students at Stanford University, California. The name is a play on the word ‘googol’, referring to the number represented by 1 followed by 100 zeroes.
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| A lot of webmasters place to much importance on getting links from high ranking websites only, this is not good as Google checks to see if your links are natural, and if you only have links from one type of site, or only high PR sites, Google will devalue them greatly as it? The more frequently Google checks the place where your link was set up, the more quickly Google will know that someone out there links to you. |
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