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electronic commerce
(redirected from Internet sales)

   Also found in: Encyclopedia, Wikipedia 0.04 sec.

electronic commerce

Conducting business online. It is generally accepted that electronic commerce is a class of electronic business, and refers to the transaction of business, and more narrowly the sale and purchase of goods and services, using networked computers. This usually means via the Internet, although electronic commerce may be conducted over private networks or intranets.

Electronic commerce can fall into a number of classifications. Two of the main categories are B2C (business to consumer) and B2B (business to business).



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Perhaps too much effort is being focused on the analysis and development of an Internet sales strategy and not enough on the execution of the sales strategy.
will account for 62 percent of global Internet sales in eight retail sectors: home computers, durables, books, music, clothing, toys & games, food & drink, and furniture.
Retailers with both Internet and actual stores ("bricks and clicks" or "clicks and mortar") are busy creating separate companies for their Internet sales activities and establishing firewalls between the two types of stores.
 
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