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merchandising
(redirected from merchandise)

   Also found in: Dictionary/thesaurus, Medical, Legal, Financial, Acronyms, Encyclopedia, Wikipedia 0.01 sec.

merchandising

Any of various ways used by business organizations to persuade customers to buy their products in the short term, excluding advertising. Merchandising includes special offers such as free gifts, discounts, competitions, better value offers (for example, 500 grams for the price of 400 grams), and trade-ins.



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