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affiliate
(redirected from affiliative)

   Also found in: Dictionary/thesaurus, Legal, Financial, Wikipedia 0.03 sec.

affiliate

In business, a company that is related to, or associated with, another company. The term is commonly used in marketing to describe a company that has agreed to carry another company's advertising, particularly on a Web site, in exchange for a fee.



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? Mentioned in ? References in periodicals archive
 
Boys tend to develop power-based social relationships while girls use more affiliative activities (Lane, 1989).
Effective emotional support provided by a family or community support network could include building an affiliative bond, providing advice and positive feedback, and other expressions of appreciation for grandparents who fill the surrogate parent role.
Affiliation-intimacy motivation includes four subcategories: (a) expression of friendly or intimate feelings toward others; (b) sadness or other negative feeling about separation from a friend, or wanting to restore a friendship; (c) affiliative activities, such as parties or friendly conversation; and (d) friendly nurturing acts, such as comforting or expressions of sympathetic concern.
 
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