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cash cow

   Also found in: Dictionary/thesaurus, Financial, Idioms, Wikipedia 0.07 sec.

cash cow

In the Boston Matrix, a tool used to gauge the position of a company in the marketplace, a brand or company that has a high share of a mature or declining market. Cash cows are used (milked) to generate money for investment in other products because investment in the cash cow has already been made and its revenue streams established.
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That's because for contractors and unions, the LAUSD is a cash cow, and electing the right people can be highly lucrative.
EDITORIAL MONEY POLITICS SPECIAL-INTEREST CASH FUELS SCHOOL BOARD ... by Daily News (Los Angeles, CA)
It's a lousy business unless, of course, you have a cash cow metalcasting business that is so lucrative you'll invest in a marginal business to protect it.
Considering machining by Marcus, Dan / Modern Casting
And with PricewaterhouseCoopers in the wings to take the space at rents in the $80s per s/f, Broadway Partners was able to convert the block of uncertainty into a likely cash cow and vault itself over competing bidders who all undoubtedly discounted their bids to compensate for the building's vacancy.
Broadway Partners in talks for deal at Madison Ave by Geiger, Daniel / Real Estate Weekly
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