customer relationship management - Hutchinson encyclopedia article about customer relationship management

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customer relationship management

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customer relationship management

Computer systems covering the consolidation of sales force, call centre, field service, help desk, and marketing automation applications. CRM systems allow companies to undertake customer behaviour analysis and to coordinate all customer communications.

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CRM	enterprise resource planning

TITLE: The CRM Handbook: A Business Guide to Customer Relationship Management AUTHOR: Jill Dyche ISBN: 0-2017-30626 PUBLISHER: Addison-Wesley PUBLICATION DATE: August 2001 LENGTH: 279 pages PRICE: $27.

The CRM Handbook by Richmond, Heather / Information Management Journal

As a result, customer relationship management is beginning to gain a foothold in the health-care industry.

Giving Customers Full Attention: Health insurers must refocus ... by Ostling, Geraldine / Best's Review

CHICAGO -- The Americas' SAP Users' Group (ASUG), the world's largest customer-run community of SAP professionals, is hosting a Customer Relationship Management (CRM) Forum October 22-25 at the JW Marriott Starr Pass Resort in Tucson, Arizona.

Americas' SAP Users' Group to Host Customer Relationship Management ... by Business Wire

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